9 New Brands to Keep on Your Radar
Within the age of social media and shoppable posts, it appears we’re by no means not discovering. And when you can’t
go all that unsuitable with sure web finds—like well-reviewed cookware or hometown-themed candles—clothes is a
completely different matter totally. For that purpose, we’ve rounded up 9 vetted goop-shop newcomers that look even higher
IRL than they do on-line.
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A Emery
When Australian designer Anna McLaren realized that she couldn’t discover a respectable pair of
sandals for lower than the price of a automobile fee, she determined to give up her job and fill this seemingly
apparent hole out there. Her debut assortment—a variety of all-black sandals priced beneath $200 AUD (about
$150 US)—was a smashing success. And it’s not laborious to see why: The minimal designs are smooth and
subtle (which we love) and don’t break the financial institution (which we love much more). And whereas black will
at all times be McLaren’s calling card, she dabbles in off-white and burgundy, too.
LEFT: A EMERY SANDALS,
goop, $180.
MIDDLE: A EMERY SANDALS,
goop, $170.
TOP RIGHT: A EMERY SANDALS,
goop, $140.
BOTTOM RIGHT: A EMERY SANDALS,
goop, $130.
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St. Agni
Working intently with Indonesian artisans to design and produce their cult-favorite sandals,
Lara and Matt Fells launched this Byron Bay–based mostly model in 2014. They’ve since expanded into clothes,
turning out stylish, useful items made with the minimalist in thoughts. We particularly love the billowy,
tiered attire—performed in summer-friendly materials like linen, ramie, and a breezy natural cotton-hemp
mix—that straddle the office-to-off-the-clock line effortlessly.
TOP: ST. AGNI DRESS,
goop, $305.
Backside Left: ST. AGNI DRESS,
goop, $207.
Backside Proper: ST. AGNI TOP,
goop, $139;
ST. AGNI FLATS,
goop, $202.
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Of Origin
Stocked in Sag Harbor final summer time and now out there in our on-line store, Of Origin is an
environmentally aware Ibizan model we cherished at first sight. Its mission is straightforward: to cut back waste
wherever attainable. As a substitute of importing supplies, Of Origin crafts its sandals utilizing solely what’s
out there on the island—like jute (a sustainable crop that requires minimal water, pesticides, and
fertilization) and gentle leather-based hides.
FROM TOP: OF ORIGINS .OO. SANDALS,
goop, $157;
OF ORIGINS .OO. SANDALS,
goop, $186;
OF ORIGINS .OO. SLIDES,
goop, $157;
OF ORIGINS .OO. SANDALS,
goop, $157.
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Cara Cara
Floaty suits, female particulars, crisp cotton poplin—Cara Cara makes the sort of items we’re
trying ahead to sporting when that is throughout. (How nice would that grapefruit motif look in trip
pictures?) Adored for its playful prints, the model additionally is aware of its means round stable wardrobe staples; the
reimagined white button-down is especially add-to-cart worthy.
CARA CARA DRESS,
goop, $695;
CARA CARA BLOUSE,
goop, $345
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Proenza Schouler White Label
We’ve been followers of Proenza Schouler’s easy ready-to-wear for years. (The label’s
artfully draped attire earn best-of-goop-shop standing, no query.) So when designers Jack McCollough and
Lazaro Hernandez set out to create a line of informal, wearable items particularly designed for on a regular basis
life, nicely, you’ll be able to think about our delight. White Label meets the fashionable girl—that will be you—proper the place
she is, with slouchy knits, sculptural tops, and wide-leg trousers, all performed in a colour palette that performs
terribly nicely with all the things else you personal.
LEFT: PROENZA SCHOULER WHITE LABEL TOP,
goop, $350.
MIDDLE: PROENZA SCHOULER WHITE LABEL SWEATER,
goop, $525;
PROENZA SCHOULER WHITE LABEL PANTS,
goop, $395.
RIGHT: PROENZA SCHOULER WHITE LABEL SHIRT,
goop, $395;
PROENZA SCHOULER WHITE LABEL PANTS,
goop, $395.
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Hereu
We first fell in love with Hereu’s round-handle canvas totes, which—as well as to being
good for seaside days, distanced park hangs, and farmers’ market missions—are additionally made by Spanish
artisans preserving craft traditions. The model’s footwear are equally stunning and put surprising spins on
traditional types (leather-based loafers get a slingback strap, ruched flats really feel completely impressed).
FROM TOP: HEREU TOTE,
goop, $420;
HEREU TOTE,
goop, $400;
HEREU FLATS,
goop, $425;
HEREU FLATS,
goop, $330.
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Little Liffner
Swedish designer Paulina Liffner launched her purse line again in 2012, whereas nonetheless working
her day job in public relations. Uninterested in the seasonal-accessories cycle, she centered on creating
trendproof funding items you may maintain on to perpetually—like her sculptural tulip tote, which is made in
Italy and sized to maintain all the things however the kitchen sink.
FROM TOP: LITTLE LIFFNER TOTE,
goop, $675;
LITTLE LIFFNER TOTE,
goop, $650;
LITTLE LIFFNER BAG,
goop, $550.
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Esse
After a decade within the style trade, Charlotte Hicks began feeling disillusioned about
the fast-paced nature of consumption. Her resolution was to discovered ESSE: a contemporary model for the aware
shopper. Eschewing a standard manufacturing calendar, ESSE runs on capsule collections as a substitute. Every drop
(there’ve been 4 up to now) facilities round elegant on a regular basis attire, draped tops, and menswear-inspired
trousers in impartial tones that work collectively and will be constructed upon over time.
LEFT: ESSE TROUSERS,
goop, $321.
MIDDLE: ESSE TOP,
goop, $289;
ESSE PANTS,
goop, $321.
RIGHT: ESSE DRESS,
goop, $556.
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